Put simply, a beacon is a tiny Bluetooth transmitter emitting a unique identifier. In most cases the purpose of a beacon is to provide context awareness to digital signage, or to push media to mobile devices.
The Revel Digital platform offers seamless support for beacon campaigns. The very same management tools used for digital signage campaigns can also be used for beacon campaigns including content scheduling, device monitoring, and even reporting including AdHawk audience analytics. Contact us for more information on available beacon hardware and integration possibilities.